Top 5 Drawing & Coloring Apps in Switzerland Q4 2023

In the fourth quarter of 2023, the drawing and coloring app market in Switzerland saw significant activity. Here’s a detailed look at the performance of the top 5 apps, based on data from Sensor Tower.

Phone Case DIY by CrazyLabs LTD had fluctuating trends throughout the quarter. Revenue saw an initial peak of $68 in the week of October 9 but experienced a gradual decline, ending at $15 in the last week of December. Downloads started strong with 2.1K in early October but dipped to a low of 849 in mid-December before spiking to 2.3K in the final week. Active users followed a similar pattern, peaking at 5.5K in early October and then declining to 3.5K in mid-December, before rising again to 5.4K at the end of the year.

Happy Color®: Coloring Book from X-FLOW demonstrated steady performance. Revenue ranged from $79 to $162, with the highest earnings recorded in the last week of December. Downloads remained relatively stable, with a notable increase from 972 in mid-December to 1.5K in the final week. Active user numbers hovered around 18K to 19K, showing consistent engagement throughout the quarter.

Color by Number: Coloring Games by Wildlife Studios had robust revenue figures, starting at $1.4K and peaking at $1.8K in mid-December. Downloads varied significantly, from a low of 600 in mid-November to a high of 2.2K in the last week of December. Active users grew progressively, starting at 6.6K in late September and reaching over 10K by the end of the quarter.

Color ASMR: Painting Book from Zego Studio saw a steady rise in downloads, beginning with 248 in late September and peaking at 1.9K in early December. Active users increased correspondingly, starting at 1.8K and growing to 9.2K by the end of December, indicating a strong user engagement despite no recorded revenue.

Drawing Carnival by CrazyLabs LTD also showed dynamic trends. Downloads reached a peak of 2.5K in mid-October before stabilizing around 1.4K by the end of December. Active users remained consistently high, ranging from 12.7K to 17.3K, with a noticeable increase in the final week of December.

For more detailed insights and data, visit Sensor Tower.